Back in mid-November, I posted about Lumiera’s logo contest over on the screencaster’s blog. I made several entries, some of which are below:
The winning concept (which I really liked) was this one by anamii:
Now the aim of the contest was to select a “concept”, so there is some ongoing discussion about tweaking the logo. While I loved the concept and it’s simplicity, I never really liked the typeface that was used. It seems somewhat unbalanced or unfinished to me. Over at Thorsten Wilm’s blog he proposed using a significantly heavier typeface. I wasn’t crazy about the results. And he also made some alternative suggestions of a slightly lighter weight. I would propose something light too but definitely thicker than the type originally proposed. I’ve shown two options, one using mgOpen Cosmetica, and one using Gentium. I like both.
But something else has bothered me a bit about this logo from the start. I love the concept, but the geometry seems very non-square and maybe a little too flattened for my tastes. So as another idea, I propose simply stretching it upwards to give it a more square geometry. I think it makes it look more dynamic as well. Remember that this symbol will have to suffice from the largest graphic sizes way down to 16px favicon sizes. Having something more square in nature might help that. Here’s a quick and dirty attempt at it. It would still need some additional polishing – like the missing sprocket hole near the upturned corner:
Of course these are all just opinions. But now that’s exactly what blogs are for right? :)